So it’s like a post into a micro-community,” Flipboard co-founder and CEO Mike McCue explains on TechCrunch, adding that “people who care about something, who are following this magazine or contributing to this magazine, to be able to talk to each other.”Ĭurators won’t have a character limit on their notes, “another change possibly coming to Twitter,” TechCrunch says, specifying “the idea is not to create another newsletter or blogging platform, like Substack or Medium. “It’s kind of like doing a regular post on Twitter or Facebook, but it’s going into a magazine. Additionally, Flipboard is adding a caption feature that lets curators post a brief commentary, question or summary readers will see before they flip the story in a magazine. Notes on the web use a full-screen layout that shows the comment activity so people can see there’s a conversation happening in a magazine.
The feature debuts this week for web-based users and will be available in Flipboard for iOS and Android phones and tablets in January. “You can also add a photo and people in the new note, and you can do all of this on your phone, tablet, and web,” the company explains in a blog post. “Use notes to write messages to your followers, ask them questions or even welcome new readers,” Flipboard suggests. Users - which Flipboard calls “curators” - can “write new notes and start conversations” within their magazines, a move to give content creators “more ways to connect with their followers on Flipboard.” Now, curators who open any of the magazines they manage will find in the navigation bar a new “Create” icon they can click to create a note. Magazine reading app Flipboard is aiming to relocate some of the online discussion taking place on Twitter to its own platform.
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